Privacy Policy

1. Why We Collect Personal Information

We collect your personal information because it helps us deliver a superior level of customer service. It enables us to give you convenient, reliable access to our fresh dairy products, beverages, and groceries, and to optimize our logistics for timely home deliveries. In addition, your personal information helps us keep you posted on the latest product arrivals, stock notifications, special dietary offers, and operational events or delivery updates that you might like to hear about.

2. What Information We Collect and How We May Use It

There are a number of situations in which your personal information may help us give you better products and service. For example:

• Interaction Data: We may ask for your personal information when you are placing a delivery order, discussing a product issue on the phone, or interacting with a customer service agent. The information collected may include your name, delivery address, geolocation data, phone number, email address, contact preferences, and credit/debit card information.
• Market & Product Research: We collect information for market research purposes—such as identifying regional demand trends for fresh milk, ghee, bakery items, or organic produce—to gain a better understanding of our consumer base and provide a more valuable supply chain.
• Website & App Usage: We track customer activities on our digital storefronts. This helps us determine how best to provide useful information to customers and to understand which parts of our online catalog, recipes, or product categories are of most interest.
• Voluntary Submissions: We collect personal information when users register or subscribe to delivery accounts, make online purchases, complete feedback surveys, opt-in to our marketing lists, submit a comment or question using a "Contact Us" form, or otherwise send personal data to us voluntarily.

We may use your personal information to fulfill orders you have placed, process payments, route delivery drivers to your address, and conduct internal auditing, research, and analysis to continuously improve Shine Dairy’s product offerings and temperature-controlled logistics.

3. Public Forums and User Content

If you post comments on our blogs, use a product review bulletin board, chat room, or other public features on a Shine Dairy digital platform, you should be aware that any information you share is visible to other users. Personally identifiable information you submit to one of these forums can be read, collected, or used by other individuals to send you unsolicited messages. Shine Dairy is not responsible for the personally identifiable information you choose to submit in these public forums.

4. When We Disclose Your Information

Shine Dairy takes your privacy very seriously. Shine Dairy does not sell or rent your contact information to third-party marketers.

Except as otherwise disclosed to you, we will not sell, rent, or disclose your personal information to third parties without notifying you of our intent to share the information in advance and giving you an opportunity to opt out.

To help us provide superior service, your personal information may be shared with legal entities within the Shine Dairy corporate group who will take steps to safeguard it in accordance with this privacy policy. We may match information collected from you through different means or at different times, including both personal information and website usage information, and use such information along with information obtained from strategic third parties. In addition, we may send you notices (such as emails, SMS alerts, or WhatsApp notifications) and otherwise correspond with you regarding upcoming product discounts, bundle deals, or company updates that we think might interest you. You may opt out of marketing communications at any time.

5. Sharing with Service Providers, Vendors, and Logistics Partners

There are times when it is advantageous for Shine Dairy to make certain personal information available to companies that perform work on our behalf to deliver products and services to you.

These companies may help us process secure electronic payments, extend credit facilities, fulfill consumer orders, deliver temperature-sensitive products directly to your doorstep, manage and enhance customer databases, provide customer service, or conduct satisfaction surveys. These companies are strictly obligated to protect your personal information in accordance with Shine Dairy’s data protection standards. Without such information being shared, it would be impossible for you to purchase items online, have perishable dairy goods successfully delivered to your home, or receive personalized customer service.

We may disclose anonymous, aggregate statistics regarding user behavior (such as overall shopping patterns or demographic reports that do not identify any individual user) to third-party partners or advertisers.

At times we may be required by UAE law, local regulations, or active litigation to disclose your personal information. We may also disclose information about you if we determine that for national security, law enforcement, consumer protection mandates, or other issues of public importance, disclosure is necessary or legally required.

6. How We Protect Your Personal Information

Shine Dairy takes rigorous precautions—including administrative, technical, and physical measures—to safeguard your personal information against loss, theft, and misuse, as well as unauthorized access, disclosure, alteration, and destruction.

Shine Dairy digital platforms use industry-standard secure encryption on web pages where payment card information or checkout processing is required. To make safe purchases from our website, you must use a modern SSL-enabled browser. Doing so protects the confidentiality of your personal and credit card information while it is transmitted over the Internet.

You can help us by taking personal precautions to protect your data when browsing the web. Change your account passwords frequently using a strong combination of letters, symbols, and numbers, and make sure you use a secure, verified web browser.

7. Data Integrity and Access to Information

Shine Dairy has operational safeguards in place to keep your personal information accurate, complete, and up to date for the purposes for which it is used. You always have the right to access, review, and correct the personal information you have provided to us. You can request a copy of your stored personal details, your order history, and your support interactions by contacting our compliance desk.

While we strive to protect the security and integrity of sensitive personal information, due to the inherent nature of the Internet as an open global communications network, we cannot guarantee 100% that information during transmission or while stored on our systems will be absolutely safe from malicious external intrusion.

If you contact us via email or an online form, please note that your transmission might not be fully encrypted in transit. Do not send highly sensitive credentials (such as bank account pins, CVV numbers, passwords, or government ID copies) via unencrypted email or standard contact forms. We will have no liability for disclosure of your information due to transmission errors or unauthorized acts of third parties.

In the unlikely event that the security of your personal information in our possession is compromised, we will endeavor to notify you as promptly as possible under the circumstances via the email address on file.

8. Minors

Shine Dairy recognizes that parents, guardians, or other adults may purchase our products and dairy goods for family and household use, including consumption by minors. We do not knowingly collect personal information from children under the age of 18 for marketing purposes. If a minor under the age of 18 submits personal information to us without parental consent, we will take immediate steps to delete the information as soon as we become aware of it.

9. Cookies and Tracking Technologies

The Shine Dairy websites use cookies, pixels, and web beacons to track anonymous usage data to help us understand which product categories are the most popular, track grocery delivery routes, and measure how much time visitors spend on our pages.

We use cookies to study traffic patterns, optimize our digital interface, and monitor the effectiveness of our customer communications. Cookies also allow us to customize your online experience and provide greater checkout convenience (such as saving your delivery preferences or cart items) each time you visit. If you prefer not to enable cookies, you can disable them in your browser settings; however, certain features of our online ordering store may become unavailable.

As is true of most modern websites, we gather certain metadata automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), referring/exit pages, operating system, date/time stamps, and click-stream data to analyze broader marketplace trends.

10. Right to Opt-In and Opt-Out

You have the right to choose how we communicate with you. At the time you create an account or complete a transaction, you have the opportunity to opt-in or opt-out of receiving promotional materials. You may unsubscribe from marketing emails at any time by clicking the "Unsubscribe" link at the bottom of our messages or by emailing us directly. Please note that you cannot unsubscribe from essential transactional or administrative correspondence, such as order receipts, delivery dispatch alerts, or billing adjustments.

11. Links to Third-Party Websites

Our digital platforms may contain links to external partners, blogs, payment gateways, or brand suppliers not operated or controlled by Shine Dairy. We do not control, endorse, or accept responsibility for the privacy practices, security protocols, or contents of any third-party websites. We highly recommend reviewing the privacy policies of any external links you choose to visit.

12. Business Transfer

In the event that Shine Dairy or substantially all of its corporate assets are acquired by, merged with, or sold to a third party as a result of an acquisition, merger, reorganization, joint venture, or liquidation, customer and user registry information will typically be one of the transferred business assets.

13. Privacy Policy Changes

Shine Dairy reserves the right to change, modify, or update this privacy policy at any time without prior notice to comply with changing commercial regulations or UAE federal data laws. Any updates will be effective immediately upon being posted on this webpage. We encourage you to review this privacy policy frequently to stay informed on how we protect your information.